E-Commerce Technology startup ‘ContentSquare’ raises $60M
by megan jones in News on 29th January 2019Content Square is the e-commerce technology startup established in 2012 by Jonathan Cherki with Headquarters located in European Union region. Today it is spread over different countries like London, Paris, New York, and Munich. Content Square creates cutting edge Solutions which help its clients to understand their digital audience so that they can connect better in every step with their customers or clients. A single line of code provided by Content Square can easily drive the effectiveness of e-commerce website. Content Square is a cynical solution for Web customer experience and Mobile optimization. Features such as easy to integrate, fast and simple to use made Content Square the 1st gateway to approach for its customers.
Apart from these Content Square provides a very deep insight at the visitors purchasing and browsing behaviors without any need on relying on the foreknowledge to make Optimization decisions. Content Square also helps in understanding the impact of sales on every element of each page, to discover how the customers navigate to websites, determine how to take the right decisions which are measured by the customer experience, usability, and few other metrics.
Funds raised – Series C round
With support from a Private Equity firm Eurazeo as lead investor besides other investors like Highland Europe, Cannon Partners, and H14, Content Square has raised $60M in series C funding round. As per Jonathan Cherki the founder and CEO of Content Square, the newly raised funds will be utilized for the improvement of Digital Retail experiences and R&D. With this new addition, the total funds raised by Content Square amounts to $122M.
Industries which Content Square extends its support to –
Content Square extends its solutions to different Industries such as
- Automotive
- Finance
- Retail
- Groceries
- Energy
- Travel
Apart from these Content Square has also started extending its support to Fashion, Cosmetics, Luxury, B2B and exploring many other domains.
- ContentSquare for Automotive
In the case of Automotive industries, ContentSquare gives everything which they require to build User-friendly platforms, more personalized, and also drive the user engagement to conversion. It also helps in increasing the engagement and generation of leads, Selling more accessories, Empowering the team, and creating a brand. - ContentSquare for Finance
With the advent of technology, Digital disruption has totally changed the way people manage their insurance and money. ContentSquare has lent his help to many leading brands currently present in the finance domain to handle the migration from traditional to digital and connectivity issues with their customers. Few domains which Content Square has handled are Building customer trust online, boost from completion, acquire more customers, optimize app interactions, Team empowerment, Providing fully compliant technology. - ContentSquare for Travel
Since modern travelers navigate more using digital touchpoints, ContentSquare help leading travel brands to understand the expectations and unique needs of each individual. Some of those travel features include improvising the performance of the site on mobile and application, boosting the ancillary sales, optimization of the process of booking, enhancing search and travel findability, measure content ROI, and empowering the team. - Content Square for Mobile and Desktop
Usually, traditional analytics show where a firm is losing its customers but the reason why it’s losing will not be mentioned. Whereas ContentSquare being a digital platform helps the business know why and where the customers are lost track of their application. Solutions which ContentSquare provide are Advanced session replay, zone-based heat maps, customer journey analytics, Mindset methodology, AI Insights, and alerts.
Conclusion
ContentSquare with its unique and innovative features and services like Training and Knowledge transfer program, Expert guidance in streamlining the optimization of the website and providing solutions for various domains has become the most trustworthy and feasible solution provider for many businesses. With its wide range of coverage in various domains, the global expansion of COntentSquare is taking place at a much higher rate when compared to other startups.